Client Testimonials
Our clients measure success through business growth . So do we.
"I am blown away by the Catalyst Strategies team's ability to zero in on messaging and the minds of our target audience. "
Scott Lutz , Vice President, Customer Insight & Strategy, SAP SME Marketing
"Getting Catalyst to work with us on our strategic plan was the best investment I have made in the last three years."
Christine Castle, Senior Director, Worldwide Sales Incentives & Engagement Programs, Cisco Systems, Inc.
"Catalyst Strategies was instrumental in propelling Yahoo! Personals to a leadership position in the market. They were very effective in translating consumer needs into insights and a differentiated brand positioning. Their pioneering pricing and offer structure recommendations led to increased membership as well as higher business profitability. I consistently recommend Catalyst to companies with aggressive expansion plans."
Katie Mitic, Former VP and GM of Yahoo! Personals
"Catalyst was a key partner in helping us define our new
positioning. They brought a great deal of experience to the table,
and combined a high level of analytical rigor with a deep understanding
of our consumer. They were appropriately patient and persistent,
detail-oriented and strategic. The result was a much clearer understanding
of our target consumers, their needs/attitudes, and how Schwab
can uniquely position itself to serve them."
Peter Crawford, Vice President Investor Marketing, Charles Schwab
& Co.
"Catalyst Strategies worked with my executive team to rapidly
and clearly articulate our long-range vision, as well as build and
implement a highly effective strategy. They helped us build a
disciplined planning approach, which helped my team focus on profitable
revenue opportunities, enabling us to achieve our aggressive growth
goals."
Gary Dillabough, VP and General Manager, eBay
"Catalyst's expertise in enterprise software sales led McAfee
to exceed Wall Street's post-acquisition expectations via highly
effective field marketing and sales acceleration programs. By
working as a part of the McAfee team and gaining buy-in of all constituents,
Catalyst Strategies drove the best post-acquisition results ever seen
by the company."
Amanda Cannon-Hodges, Director, Worldwide Field Training, McAfee
"Working with Catalyst has been a great journey for the executive team at Red Lasso. They got us focused where we needed to focus - on the real issues, on what was important, instead of putting out fires or chasing short term opportunities."
Al McGowan, COO Red Lasso
"Catalyst added real value in both our offer creation and
field sales readiness using leading-edge techniques and practical
application. Catalyst's strong business insight enabled them to get
up to speed and complete projects quickly, allowing Intuit to rapidly
reap the benefits of the project."
Kent Bauman, former Director QuickBooks Service Solutions
"Catalyst supported our team in quickly developing and executing
a successful go-to-market strategy. They bring a unique blend
of deep expertise and market insight, thus our management team regards
Catalyst as integral to our strategic team.
Catalyst understands what a CEO is looking for from a consulting group-brilliant
process, fact based analysis, and a personal commitment to the company's
success. We continue to find new projects for them for one simple
reason: their recommendations drive revenue and our company
always benefits from the experience."
Christopher Spain, President & CEO, HydroPoint Data Systems,
Inc.
"Catalyst Strategies made a significant impact on the profitability
of Charles Schwab's largest client segment. Leveraging their offer
optimization methodology, they helped us completely restructure how
advice services are sold in the marketplace. The result was a radical
change to the business, providing Schwab with diversified and sustainable
revenue growth opportunities."
Jan Vorfeld, Senior Vice President, Charles Schwab & Co.
"Thanks for making us look good! "
Danny Nail , Manager, Global Programs, SAP SME Marketing
"Mary Culley led rapid development and execution of a sales
plan that set the stage for dramatic growth. The plan, as well
as her proven sales processes and organizational recommendations,
accelerated our penetration of targeted markets, increasing both
customer acquisition and revenue per customer."
Mike Kaul, CEO, diCarta
"Catalyst Strategies' objective, market-driven insights and systematic
problem-solving contributed significantly to our product development
and strategic marketing efforts at both Citibank's Private Bank
and Citi f/i."
Monica Woo, Global Marketing Director Citibank
"Kivera was at a very difficult crossroads in converting from
a bootstrapped pure consulting company to a product company. Catalyst
Strategies was extremely helpful in facilitating the management
team and key advisors in building a road map for business transformation
that we could believe in and execute."
Clay Collier, CEO, Kivera
"Catalyst supported V-SPAN's management team in gaining unprecedented
strategic focus and made a significant positive impact in how
the company both develops and takes its services to market. The end
result? Improved top line results for the company."
Jere Richardson, Vice President Marketing and Alliance Programs,
V-SPAN Corporation
"Catalyst Strategies has been an invaluable partner to Harmonic.
Trish Hayward and her team have provided us with the best of all worlds
-- intelligent, defensible strategic thinking combined with tangible
execution capabilities. The bottom line is that Catalyst generates
real results."
Gina Bianchini, Founder and CMO Harmonic Communications
"Catalyst Strategies helped us pull together our approach to
the voice services market in the very earliest days of our industry.
Catalyst Strategies' market-pioneering advice was very important
to us."
Mike McCue, CEO, Tellme Networks
"Trish Hayward and her team helped set what was to become
the industry standard for the bundling of integrated telecommunications
services, including telephony, video, and high-speed data. They
rapidly developed a keen insight into driving customer needs and helped
articulate the strategy under which the company's $11 billion investment
was sold, two years later, for $58 billion."
Brendan Reidy, VP Strategy USWest
"Trish led a small American Express Travel Related Services team
in quickly and effectively reengineering the Corporate Card and
Travel Service platform for middle-market customers. The result
of the work was significantly increased customer satisfaction and
retention. The project received an American Express Chairman's
Award for Quality, which recognizes and rewards outstanding quality
in American Express worldwide."
Christine Dahl, Director TRS, American Express
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