Sales Strategy and PlanningAt Catalyst Strategies, we understand that it takes more than great sales people to generate and manage sustained revenue growth. Companies must have specific sales strategies and plans in place in order to efficiently and consistently reach – and even exceed – revenue goals and increase customer satisfaction. We work with sales teams to develop strategies to ensure they are:
- Unified behind a common set of clearly defined goals to increase revenue, customer acquisition and customer satisfaction
- Focused on high-value customer segments that build long-term value and opportunity
- Organized around an efficient team structure and a sustainable sales model
- Trained to use defined sales and operations processes
- Trained to effectively sell the company's solutions
- Accountable on an individual and team basis for specific goals, milestones, and actions, using measurable metrics
Rapid Plan Development
Catalyst Strategies uses a rapid process for sales plan development. We leverage the company's collective knowledge and customer insights, and then conduct market research to fill in any gaps. Throughout the plan creation process, we build consensus with key constituents to ensure buy-in and plan ownership.
Sales Plan Success
A typical sales planning project may include:
- Clearly defined (or refined) sales strategy
- Key imperatives
- Qualified customer profiles and business drivers in the industry
- High level sales cycle and process model
- Services and renewal targets
- Sales forecast and expense model
- 120 day planning calendar
- Organizational plan
- Incentive compensation guidelines
- Executive sales dashboard (metrics)
- Systems and reporting requirements to measure plan performance
Discover how Catalyst Strategies can help increase sales productivity in your organization.
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